TREAD Ltd the development partner for ITMA, the Imported Tyre Manufacturing Association

With the sheer volume of rules and regulations affecting the industry, it is increasingly difficult for independent tyre brands to survive on their own within Europe. As the only trade association in Europe to exclusively represent the interests of imported tyre manufacturers, ITMA helps these brands compete effectively and as the only non-tyre manufacturer or supplier in ITMA Tread ltd are uniquely placed to ensure your products are correctly and fairly scrutinised in the competitive European tyre market ITMA works closely with other tyre industry associations, UK government departments and the European Union. It acts swiftly and effectively in response to any proposed regulations that are likely to impact or affect its members.

Tread Ltd are able to offer support and guidance for noise testing, EU tyre labelling, 3PMS snowflake testing, tyre durability and wear testing.

Our ITMA certification


Tel: +44 (0) 7940 552434


Ray Collier is unique in having an automotive engineering degree and first hand experience working for a prestige automotive manufacturer as Senior Tyre Development Engineer, in addition to working for a tier 1 tyre manufacturer as principle engineer responsible for major OEM development programs before starting TREAD Ltd to cater for all aspects of tyre testing and development utilising first hand experience from both sides of the tyre and customer process.

- Longitudinal aquaplaning

- Lateral aquaplaning

- Wet Braking

- Dry Braking

- Wet Handling

- Dry Handling

- Off road testing

- Snow/Ice Traction

- Snow /Ice Braking

- Snow/Ice Lateral grip circles

- Snow Handling

- Hill route/Off road snow handling

- Ice Handling

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© 2018 TREAD LTD